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Hybrid Usability combines Quantitative, Qualitative, and
Ethnographic (Observation) methods to fully understand how respondents
use your web site or other user interface. The process most often
includes—
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•An Online Usability Questionnaire
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•Telephone Recruiting of Lab Respondents
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•One-On-One Interviewing
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•Observation & Recording of Usability Exercises
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•A Report that synthesizes the various methods with
Picture-In-Picture Video.
In addition to real-time
observation, we record screen activity and picture-in-picture video of
the respondent. Click Here For A Flash Demo!
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